(Hershey, PA) – Hershey is starting to roll out its Halloween candy, including its popular Halloween pumpkins. The peanut butter and chocolate treat survived a lawsuit that claimed Hershey’s ads for the candies were deceptive because the smiling pumpkin designs on the wrappers were not on the actual candies. In 2025, a judge tossed the lawsuit, arguing people could still enjoy the treats even if they felt tricked by the wrappers.
In a press event to announce their fall lineup, Hershey’s senior brand manager for Halloween said “The pumpkin is the cornerstone of our portfolio.” Hershey will produce 26 million Reese’s pumpkins for Halloween 2026.
Comments